


In 2011, Arvixe was rated the 209th Fastest Growing company in the U.S. by Inc. 500.
When I joined Arvixe in 2010 there was one other person in the Sales Department. I have grown the department to its present size (5) and created the Marketing Department, inheriting the responsibilities from the CEO.
Today, the Marketing Department spends $200K-$300K/month and is directly responsible for 50+% of the revenue for Arvixe Web Hosting.
Roles
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For the 2009 SIFE Business Plan Competition I developed a proposal with my partner, Scott Tucker, for a new student housing community close to campus. San Luis Obispo is ranked the #3 most expensive place to live in the United States, and affordable student housing is a consistent issue compounded by the low quality of the accommodations as owners feel no obligation to maintain the property when demand is so high. By renovating a property near campus, modern rentals would improve quality of life and housing density near campus.
For the 2007 SIFE Business Plan Competition I developed a proposal for a 24-hour coffee shop near campus. The college town's only 24/7 establishment is the Denny's breakfast diner across town. The purpose of the "Alpha Cafe" coffee shop was to have an establishment close to campus which was open after the library closed at 11PM so students would have a place to study. Primary Market Research showed the coffee house would be a huge hit, especially because no coffee house within 2-miles of campus offered Free-WiFi.
Since 2007 the library has extended their hours to midnight and added a 24-hour room. In 2009, less than a 1000ft from the location I chose for "Alpha Cafe" a coffee house opened and has continued to succeed.
What kind of company are you looking for?
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Florian Mettetal I want to work for a company that is pushing the boundaries of technology; whether it's Virgin Galactic space tourism, 1BOG or SolarCity who are leading the industry in residential solar power, or innovative technology such as Facebook. I want to work at a company whose product is changing the world, leading an industry, or creating a new one. |
Who is Florian in a tweet?
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Florian Mettetal I have been described as a Jack of All Trades. My career started off as a web developer but eventually I found that my true passion is for business. Even before high school I have always been building groups of people to collaborate on a larger purpose. |
What kind of job are you looking for?
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Florian Mettetal The perfect position would be subordinate to an amazing Product Manager, since I want to learn to be a great PM. This cross-sectional role that blends business development with technical development is exactly the position my experience is leading me too. |
My expertise is in staff development ...
Florian is one of the most forward thinking and at the same time introspective thinkers that
I have met. These aspects of Florian’s character, combined with his enthusiasm and idealism,
strike me as valuable assets to an employer or organization.
To Whom It May Concern:
Please consider me a reference for Florian Mettetal. I worked closely with Florian while he was an undergraduate. During that time he served as a founding father to launch a small colony of enthusiastic men to charter a fraternity. Despite his hard work and dedication to this effort, the endeavor took longer than anticipated, and this coincided with many key men graduating and a loss of momentum and morale. Florian set himself apart by seeking to revitalize this effort by working with experts on recruiting and retention and making some fundamental changes to the organization, including seeking me out as a new and more active colony advisor. I was initially skeptical of the offer over the telephone but agreed to meet with him and his executive council on a weekend. The gentlemen were prompt, unified, and well led by Florian into direct conversation. Florian was well aware of chapter statistics and particular milestones that needed to be met, and had a firm grasp on his team’s strengths and weaknesses.
Florian took to this effort as if it were his own personal business; in many ways establishing a colony and chartering a fraternity is just that – working with Nationals and other significant adults within the academic environment to create a franchise, while at the same time using entrepreneurial skills to brand a particular chapter. Florian was successful at generating his own ideas, as well as assimilating the ideas of others (myself included) to meet common goals. Florian rose to the occasion of covering other officers’ duties and helped in a myriad of other ways to meet deadlines and make chartering a success. Greek Life is often focused on social aspects. Florian made strong efforts to ensure that the service side of the fraternity was known to the community. He contributed to making the ACE Project (a cornerstone of Sigma Pi) a major event worthy of receiving National’s Executive Officer’s attention.
My expertise is in staff development. During our year working closely together Florian sought me out for mentorship and guidance in several aspects of his development as a student, a young adult, friend, and a professional. I was impressed that he asked me to share my insights with him regarding his working relationship with others. I witnessed him use those insights to develop stronger relationships. Florian is one of the most forward thinking and at the same time introspective thinkers that I have met. These aspects of Florian’s character, combined with his enthusiasm and idealism, strike me as valuable assets to an employer or organization. I would not hesitate to employ Florian if I was in the position, and I strongly urge you to consider the same. Please feel free to contact me if I can provide further information or clarification.
Sincerely,
Christopher Monza
Dear Sir/Madame,
In my experience with Florian he has been a positive intelligent force and a goal oriented leader. I have known him since 2004 and began working with him at Arvixe in early 2011. During training and as a supervisor he effectively communicated the things I would need to know to fill a role within the company and move into his position as the manager of the Sales and Billing Department. Since then the department has grown and documentation first written by Florian is now being published for staff-wide use. Florian promoted me to take his place as the Sales Department manager, so he could focus his efforts in creating the Marketing Department and inherit the Affiliate Channel Manager duties from the CEO. As the Affiliates and Marketing lead Florian has been a driving force in the consistent growth of Arvixe and should be held partly responsible for being listed an Inc. 500 company.
Sincerely,
Anthony Shephard
I was able to complete the remaining requirements for my degree at A.S.U. in 1-year while working full-time and traveling around Europe.
I began my educational career at Cal Poly pursuing a B.S. in Physics. I decided to change majors to Business in order to pursue my true passion but I was met with a number of administrative difficulties. After 4-years of attending Cal Poly I transferred to A.S.U.
After attending a conference, I returned to my local chapter armed with valuable knowledge in how to recruit members for our failing chapter. If we did not achieve a certain level of membership our colony would be closed. I taught the chapter what I learned and this resulted in a 300% membership growth within 10-weeks during an off recruitment period.